inferno header2017 MarCom Awards Spotlight: inferno

2017 MarCom Awards Spotlight: inferno

While the winners of the 2017 MarCom Awards won’t be announced for a little bit, we’re showcasing select entries that stand out. There’s still time to enter your best marketing and communication work before the deadline. Do it now>>

MarCom Awards Organization: inferno
Location: Memphis, TN
Title of Entry: “inferno spring break campaign”
Category: 152c. Strategic Communications – Marketing/Promotion Campaign – Special Event

Agency life often means lots of projects, little downtime and even less of a chance to take a break, much less a spring break. inferno aimed to encourage team members to take a break from ongoing projects by organizing their own spring break “Work’s a Beach” event.

The firm hosted a spring break event for some much-needed R&R. To promote the event, inferno designed invitations that were a play on the traditional project proposal. Each invitation features a different client request with pictures of inferno team members fulfilling the request… spring break style.

 

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partners and napier header2017 MarCom Awards Spotlight: Partners + Napier

2017 MarCom Awards Spotlight: Partners + Napier

While the winners of the 2017 MarCom Awards won’t be announced for a little bit, we’re showcasing select entries that stand out. There’s still time to enter your best marketing and communication work before the deadline. Do it now>>

MarCom Awards Organization: Partners + Napier
Location: Rochester, NY
Title of Entry: “Tom Gore Vineyard’s Farmer’s Almanac”
Category: 93. Print Media – Print Creativity – Brochure

Designing brochures runs the risk of becoming monotonous, but Partners + Napier’s fresh approach to a brochure captured the atmosphere of their client.

Constellation Brands approached Partners + Napier to create an influencer mailer that would spread Tom Gore Vineyards‘ story to consumers. The agency went beyond the average informational brochure and created a mail piece that made a lasting impression.

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Partners + Napier designed a rustic brochure in the style of a Farmers’ Almanac for prospective influencers. Each piece features tips for growing herbs, recipes and stories from the vineyard, complete with a sprig of rosemary.

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The 2017 MarCom Awards are accepting entries until October 13. Enter now.

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M2Film logo2017 MarCom Awards Spotlight: M2Film

2017 MarCom Awards Spotlight: M2Film

While the winners of the 2017 MarCom Awards won’t be announced for a little bit, we’re showcasing select entries that stand out. There’s still time to enter your best marketing and communication work before the deadline. Do it now>>

MarCom Awards Organization: M2Film
Location: Aarhus, Denmark
Title of Entry: “Heart of Trade”
Category: 321c. Other – Corporate Video Campaign

M2Film and Green Cave People were approached by A.P Moller – Maersk, a transportation and logistics company, with the idea of showing the “human purpose” behind logistics. M2FilmGreen Cave People and Maersk decided the best way to humanize logistics was to showcase the heart of all trade – people internationally.

The agencies faced the challenge of personalizing logistics by filming four videos. Three videos feature global entrepreneurs whose businesses trade products internationally, and the fourth focuses on Maersk’s overall message of the “heart of trade.”

Along with humanizing logistics, M2Film and Green Cave People aimed to show the positive impact of international trade, beyond the exchange of goods. Each entrepreneur featured tells a different story of how their business impact communities internationally.

By using stunning visuals and multiple perspectives, M2Film and Green Cave People achieved Maersk’s overall goal of creating a human purpose for their services.

The 2017 MarCom Awards are accepting entries until October 13. Enter now.

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AHA header2017 MarCom Awards Spotlight: AHA

2017 MarCom Awards Spotlight: AHA

While the winners of the 2017 MarCom Awards won’t be announced for a little bit, we’re showcasing select entries that stand out. There’s still time to enter your best marketing and communication work before the deadline. Do it now>>

MarCom Awards Organization: AHA
Location: Vancouver, WA
Title of Entry: “Praxis 2016”
Category: 58. Print Media – Publications – Other – Creative and Literary Journal

Merriam Webster defines praxis as an exercise or practice of an art, science or skill. AHA chose a fitting title when naming their annual literary journal, Praxis, that showcases the agency’s energy and creativity beyond their typical projects.

Each year, AHA releases their annual Praxis journal to clients, employees and other friends of the agency. The journal features a collection of both written and design work from agency members, spanning from poems to comics. Every piece featured in the journal tells a different story.

Praxis’s combination of dynamic design and captivating writing encompasses AHA’s true talent. Each year’s journal is a testament to the agency’s creativity and fresh thinking.

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The 2017 MarCom Awards are accepting entries until October 13. Enter now.

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2017 MarCom Awards Spotlight: Chickasaw Nation

While the winners of the 2017 MarCom Awards won’t be announced for a little bit, we’re showcasing select entries that stand out. There’s still time to enter your best marketing and communication work before the deadline. Do it now>>

MarCom Awards Organization: Chickasaw Nation
Location: Ada, OK
Title of Entry: “Te Ata World Premiere Invitation”
Category: 101. Print Media – Print Creativity – Invitation

Chickasaw Nation designed an engaging media kit and exceptionally creative print invitations to make a lasting impression with recipients.

To promote the film Te Ata, Chickasaw Nation sent invitations to prospective attendees that went beyond the average card. Each invite features beautiful design work, event details and a screen that plays the movie’s trailer.

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Along with the print invitation, Chickasaw Nation designed a media kit featuring images from filming and details surrounding the film’s creation, synopsis, cast and crew. Chickasaw Nation’s creative approach to design showcases print creativity at its finest.

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The 2017 MarCom Awards are accepting entries until October 13. Enter now.

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Happy retirement, Terry!

terry for the blog

If you have ever called, emailed or chatted with us, chances are you know Terry Immel.  Terry is the calm person on the other end of the conversation.  She may be the nicest person any of us have ever met.

After 17 years with AMCP, Terry is retiring today.  Terry is the glue who holds the operation together. She has many duties, but none more important than keeping a bunch of creative miscreants under control, including her close friend Izzy, our lazy, outspoken head of security.

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art and science header2017 MarCom Awards Spotlight: Art & Science

2017 MarCom Awards Spotlight: Art & Science

While the winners of the 2017 MarCom Awards won’t be announced for a little bit, we’re showcasing select entries that stand out. There’s still time to enter your best marketing and communication work before the deadline. Do it now>>

MarCom Awards Organization: Art & Science
Location: Toronto, ON
Title of Entry: “LandMarks2017/ Repères2017”
Category: 271. Digital Media – Website

Technology and nature are not normally thought of as going hand in hand, but Art & Science dreamt up a way to use technology to represent both nature and art.

Art & Science created a website for LandMarks2017/Reperes2017, a project that features art in Canada’s National Parks. The agency went beyond a site that simply provides information for the project and created a fully immersive experience.

Site users begin at the main interface, a night sky featuring various stars as destinations. From their starting point, users click and drag around the site to go to various stars, or destinations. Each destination represents a different art project. Once a destination is selected, the site launches into the “journey,” through digitized landscapes featuring Canadian flora and fauna.

After users have reached their chosen destination, they view the gallery associated with the project. Users are then taken back to the night sky where they can go to a new destination and view their personal journey, as well as the journeys of other users.

The site creates opportunities for users worldwide to appreciate the Landmarks2017/Repères2017 project. We highly suggest spending some time going through the website, landmarks2017.ca, to have the full experience and appreciate Art & Science’s vision.

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cablelabs header2017 MarCom Awards Spotlight: CableLabs

2017 MarCom Awards Spotlight: CableLabs

While the winners of the 2017 MarCom Awards won’t be announced for a little bit, we’re showcasing select entries that stand out. There’s still time to enter your best marketing and communication work before the deadline. Do it now>>

MarCom Awards Organization: CableLabs
Location: Louisville, CO
Title of Entry: “The Near Future. A Better Place.”
Category: 300. Video/Audio -Video/Film – Nonprofit

No one looks forward to aging, but CableLabs aims to use present day’s evolving technology to help elderly citizens remain independent.

In their video “The Near Future. A Better Place,” CableLabs demonstrates how technological innovation can help the aging population remain independent. In the video, CableLabs technology is used to monitor health, communicate with physicians, travel safely and visit with loved ones.

Growing older is unavoidable, but CableLabs aims to make the transition easier through innovation. Using CableLabs technology, elderly citizens will be able to stay independent, and their loved ones will rest assured.

The 2017 MarCom Awards are accepting entries until October 13. Enter now.

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complete PR header2017 MarCom Awards Spotlight: Complete Public Relations

2017 MarCom Awards Spotlight: Complete Public Relations

While the winners of the 2017 MarCom Awards won’t be announced for a little bit, we’re showcasing select entries that stand out. There’s still time to enter your best marketing and communication work before the deadline. Do it now>>

MarCom Awards Organization: Complete Public Relations
Location: Greenville, SC
Title of Entry: “Tacos n’ Tequila”
Category: 165c. Strategic Communications – Media Kit – Special Event

Complete Public Relations took on the challenge of promoting the first ever Tacos N’ Tequila Fiesta in Greenville, SC. Being the first event of its kind in the area, the firm focused on creating buzz around the event using both social and traditional media.

Complete Public Relation went beyond only promoting the 2017 event, and continued to reach out to other media outlets to drum up excitement surrounding future Tacos n’ Tequila fiestas. The firm developed a media kit with written pieces and photos detailing the event preparation and recap so that writers are able to quickly access Tacos n’ Tequila media details.

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Complete PR release

The 2017 MarCom Awards are accepting entries until October 13. Enter now.

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united way header2017 MarCom Awards Spotlight: United Way Worldwide

2017 MarCom Awards Spotlight: United Way Worldwide

While the winners of the 2017 MarCom Awards won’t be announced for a little bit, we’re showcasing select entries that stand out. There’s still time to enter your best marketing and communication work before the deadline. Do it now>>

MarCom Awards Organization: United Way Worldwide
Location: Alexandria, VA
Title of Entry: “United Way PSA”
Category: 286. Video/Audio – Television (Broadcast & Cable) – PSA

United Way Worldwide provides relief and support to thousands of communities globally. The organization aims to provide financial, health and education stability to every community member.

To shed light on the various services United Way offers, the organization created a public service announcement (PSA) demonstrating the challenges United Way helps communities face. In the video, volunteers provide support and assistance to citizens of all ages and backgrounds in various global communities.

The PSA’s use of engaging storytelling provides different faces to represent United Way‘s many services. Each person pictured represents a different way United Way supports communities in times of need.

The 2017 MarCom Awards are accepting entries until October 13. Enter now.

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