Category : Hermes Awards

Hermes Creative Awards: leBel communication

Winner: leBel communication
Client: BainUltra
Title: BainUltra Website
Category: 95. Business to Consumer

LeBel communication of Quebec City, Canada has created a sleek website that pulls you into a water-filled oasis.  The client, BainUltra, sells therapeutic baths and ‘care units’.  From the opening page, LeBel takes the products and transforms them into an ethereal experience. The flash movie, embedded in a highly stylized banner, sets the mood and tone of the website.  Design features are simple, but elegant.  Photography unique and inviting.  The website doesn’t overwhelm and let’s visitors browse at a relaxing pace. www.bainultra.com
BainUltra web document

883

Hermes Creative Awards: Coyne Public Relations

Winner: Coyne Public Relations
Designer: Mark Garcia
Client: Coyne Public Relations
Title: Real. Creative.
Category:9c. Ad Campaign

 

This is one ad campaign that not only catches your attention, but engages your imagination. Coyne Public Relations of Parsippany, New Jersey is a large agency with huge clients.  This campaign tackled a very difficult assignment for any firm, promoting itself. Utilizing mesmerizing images and concise writing, the ads give readers a fanciful glimpse of Coyne’s creative capabilities.

1399

Hermes Submission


Winner: Hinge
Client: Saint Germain Catering
Title: Saint Germain Catering Menu
Category: 50. Menu

 Often a menu is nothing more than the price and description of a dish; perhaps some calligraphy is thrown in along with a picture or two. Hinge Marketing of Reston, Virginia has designed a menu that gives you hunger pains.  The firm captures the food in tantalizing detail with eye-popping graphic garnishes.  If it were possible to gain weight by reading, this is the menu to do it.

924

Hermes Creative Awards: WMUL-FM 88.1

Winner: WMUL-FM Title: Vinny Curry and the Art of Playing with a Heavy Heart Category: 170. Podcast Radio is alive and well in West Virginia–specifically at Marshall University in Huntington.  WMUL-FM 88.1 is a throwback to a broadcast era where radio stations served a public good.  The student-run WMUL turned 50 last year and is West Virginia’s oldest […]

907

Submission for Hermes Award

Winner: Baldwin & Obenauf, Inc.
Client: Baldwin & Obenauf, Inc.
Title: 2011 BNO Holiday Site (www.bnoinc.com/holiday2011)
Category: 103. Other

 

For companies that specialize in promoting others, the task often can be misapplied when promoting themselves.  The self-promotion can vacillate between effusive praise and understated blandness.  Baldwin and Obenaufs has cleverly danced around the pitfalls with a web based promotion that incorporates stellar graphics, riveting video, and simple messaging wrapped with a holiday ribbon.  The New Jersey based agency created a fun effective tool that highlights its achievements, people, and capabilities.  www.bnoinc.com/holiday2011

880

Submssion for Hermes Award

Winner: energi PR Client: Astellas Pharma Canada, Inc. Title: http://www.inthelockerroom.ca/ Category: 98. Informational Dispersing information can be a cumbersome process for those creating content and often for the audience trying decipher it. Energi PR out of Toronto Canada didn’t get bogged down in facts when it created an informational website on Overactive Bladder Syndrome. The […]

878

ESPN Submission for Hermes Award

Winner: ESPN Client: Lucasfilm & 20th Century Fox Title: Star Wars ESPN Fantasy Draft Spots Category: Television Spot This ESPN spot is a great example of a co-branded, cross promotion. Lucasfilm & 20th Century Fox wanted to promote the release of the complete Star Wars saga on Blu-Ray. ESPN wanted to promote its Fantasy Football […]

691

Submission for Hermes Award

Rarely does a product design capture the essence of an event.  Pasabahce Innovation Center went further…a lot further.  The company not only created a unique, expressive design to commemorate the World Cup, but coupled it with the client’s logo seamlessly promoting both product and event. The design is ingrained on a coke glass that is […]

1761

ACR Whitepaper – Submission for Hermes Awards

Producing a “White Paper” can be a monumental task. Unfortunately, it also can be a monumental task reading the report. The PR firm of Porter Novelli are communications specialists who know how to gather intense data and transform the facts and numbers into a compelling paper. Recently the American College of Rheumatology hired the firm […]

957

UHC TV

United Health Care has created a multi-media website that engages its stake holders with humor, witty writing, wonderful directing, and interesting photography.  The series of videos explain everything from potential health problems to filing procedures.  UHC takes complicated issues and breaks them down into an understandable language…no simple task when talking about American health care […]

696