Category : Hermes Awards

2013 Hermes Winner, M Silver Associates

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Winner: M Silver Associates
Location: New York, NY
Client: Greater Fort Lauderdale Convention and Visitors Bureau
Title: Defrost Your Swimsuit
Category: #81c Special Event

 

m silver LogoWhen it’s cold outside and you live the northern confines of the world sunshine and beaches beckon.  Ft. Lauderdale is one of the top warm weather getaway spots in America and pulls heavily from the New York, Toronto, and the London markets.  To entice snow birds, the Ft. Lauderdale Convention and Visitors Bureau turned to M Silver Associates.
M Silver is a high-profile consumer marketing public relations agency with offices in New York City and Ft. Lauderdale.  The agency created a campaign called “Defrost Your Swimsuit.”  It placed swimsuits in blocks of ice and left them in Times Square and other high profile places in the target markets.  The campaign landed prominent placement stories in  publications and on television.  One highlight was the weatherman for Good Morning America doing his forecast from inside a glassed in ‘Defrost Your Swimsuit’ trailer on the streets of New York while bikini clad women tossed the beach ball in the background.
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Defrost Your Swimsuit
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2013 Hermes Winner, Merck

Winner: Merck Location: Whitehouse Station, New Jersey Client: Merk Title:  Merck Animal Health Global Headquarters Category: #55 Other  Environmental Graphics   Merck wanted to convey to anyone entering Animal Health Global Headquarters that the world is better with healthier animals.  The pharmaceutical company is best know for it’s human products.  But Merck also provides medicine for animals.  […]

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Hermes Postmark Deadline Today

Calling all marketing and communication professionals. It’s time to spend a few minutes to get the recognition you so richly deserve. Enter your best work by the end of the day today and you’ll know shortly how you stack up to the rest of the industry.  You don’t have to pay a fortune and wait […]

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2013 Hermes Winner, Cornerstone

Winner: Cornerstone Location: New York, NY Client: Pepsi Title: Pepsi NFL Anthems Category: #34c Integrated Marketing Campaign Pepsi wanted to connect music to professional football while increasing its presence inside and outside the game.  The cola company turned to Cornerstone.  Based in New York with offices around the country, Cornerstone is a full service marketing […]

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2013 Hermes Winner, Palladian Partners, Inc.

Winner: Palladian Partners, Inc. Location: Silver Spring, MD Title: Cut the Sodium but Keep the Flavor Client: Centers for Disease Control and Prevention and Healthy Shasta Category: 17  Handbook Centers for Disease Control and Prevention is concerned about high blood pressure in America, where one out of three adults have a problem.  Diet plays a […]

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2013 Hermes Winner, Behavior Design

Winner: Behavior Design Location: NY, NY Title: 2010 Annual Report Client: Thomson Reuters Category: E-Annual Report Behavior Design agency in New York prides itself on interactive storytelling viewing user experience as a narrative journey.  One of Behavior Design’s e-annual report clients is Thomson Reuters.  The international media and information firm has offices in over 100 […]

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2013 Hermes Winner, I Imagine Studio

Winner: I Imagine Studio Location: Evanston, IL Title:  Pearlescence Website Client: Lamin-Art Category: 132. Website Design I Imagine Studio is an integrated advertising and branding agency that services a wide variety of clients from its offices in the Chicago and Los Angeles areas.  The agency recently was tasked with designing a website for a decorative […]

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2013 Hermes Winner, Triangle Transit

Winner: Triangle Transit Location: Durham, North Carolina Title: #flipfortransit Category: 161. Government Riding a bus has never been so exciting, or so it would seem in Durham, North Carolina.  The city  wanted to promote it’s mass transportation services to a younger demographic.  Triangle Transit services a high tech and university corridor including Durham, Wake Forest, and Chapel Hill. […]

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Get Recognized for Outstanding Creative Work

  Is the work you are creating worthy of international industry recognition? You can prove your value to peers, clients and prospects while marketing yourself at the same time. Win a Hermes Creative Award and announce your accomplishment in social media, news releases, eBlasts, blogs and with Hermes logos on your website.   Hermes is […]

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