Category : Hermes Awards

2014 Hermes Creative Awards Entry Spotlight: The Hoffman Agency

While the winners for the 2014 Hermes Creative Awards won’t be announced until May 1, we’re showcasing select entries that stand out. Keep checking back to see if your work will be highlighted.

Hermes Creative Awards Company: The Hoffman Agency
Location: San Jose, California
Client: City of Fremont
Title of Entry: City of Fremont: Talking the Language of Business, Not Government Speak
Category: 98. Government Website

The-Hoffman-AgencyWhen the California City of Fremont enlisted The Hoffman Agency for public relations assistance, the firm wanted to do something different from traditional government PR efforts, which is how ThinkSiliconValley.com was born. The site would anchor the communications campaign and focus on the Fremont’s business proposition, associating the City with the famous Silicon Valley.

The Hoffman Agency team set out to create an “ungovernment” website, one that didn’t adhere to typical government design, copy and structure standards. They succeeded.

When you hit the site, you’re more likely to think you’re looking at a web designer’s online home than one promoting a municipality because of the clean look and feel. There’s no clutter or information overload.

On top of the superb design (PaperSkyDesigns and Planet 4 Designworks were part of the Hoffman team), another refreshing element is the conversational tone of the copy. Plus, The Hoffman Agency used responsive design, so the site renders beautifully on any device – phone, tablet, laptop or PC.

Think Silicon Valley

*****

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2014 Hermes Creative Awards Entry Spotlight: Trinity Senior Living Communities

While the winners for the 2014 Hermes Creative Awards won’t be announced until May 1, we’re showcasing select entries that stand out. Keep checking back to see if your work will be highlighted. Company: Trinity Senior Living Communities Title of Entry: “Happy Video – Senior Parody” Location: Livonia, Michigan Category: 146. YouTube Video By now, we’re sure most […]

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2014 Hermes Creative Awards Entry Spotlight: Istanbul Cevahir Shopping and Entertainment Center

While the winners for the 2014 Hermes Creative Awards won’t be announced until May 1, we’re showcasing select entries that stand out. Keep checking back to see if your work will be highlighted. Company: Istanbul Cevahir Shopping and Entertainment Center Location: Istanbul, Turkey Title of Entry: “Privilege Passport” Category: 82c. Sales Promotion Campaign How do you get […]

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2014 Hermes Creative Awards Entry Spotlight: CBD Marketing

While the winners for the 2014 Hermes Creative Awards won’t be announced for a while, we’re showcasing select entries that stand out. Keep checking back to see if your work will be highlighted. Company: CBD Marketing Location: Chicago, Illinois Client: Firestone Industrial Products Title of Entry: “Hula Girl Print Campaign” Category: 4. Magazine How many tire advertisements […]

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2014 Hermes Creative Awards Entry Spotlight: Helium Creative

While the winners for the 2014 Hermes Creative Awards won’t be announced for a while, we’re showcasing select entries that stand out. Keep checking back to see if your work will be highlighted. Company: helium creative Location: Fort Lauderdale, Florida Title of Entry: “EDSA Design Matters 2013” Category: 18. Magazine EDSA is a group of land planners […]

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2014 Hermes Creative Awards Entry Spotlight: Ultra Creative

While the winners for the 2014 Hermes Creative Awards won’t be announced for a while, we’re showcasing select entries that stand out. Keep checking back to see if your work will be highlighted. Company: Ultra Creative Title of Entry: “Boissons de Madame Babineaux” Location: Minneapolis, Minnesota Category: 55. Other in Design An unassuming box marked with 13/13 arrives […]

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2014 Hermes Creative Awards Entry Spotlight: Wilfrid Laurier University

While the winners for the 2014 Hermes Creative Awards won’t be announced for a while, we’re showcasing select entries that stand out. Keep checking back to see if your work will be highlighted. Organization: Wilfrid Laurier University Title of Entry: “Laurier’s Creative Services Holiday E-Card” Location: Waterloo, Ontario – Canada Category: 149. E-Card The Creative Services team at […]

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2014 Hermes Creative Awards Entry Spotlight: Custom Legal Marketing

While the winners for the 2014 Hermes Creative Awards won’t be announced for a while, we’re showcasing select entries that stand out. Keep checking back to see if your work will be highlighted. Company: Custom Legal Marketing, an Adviatech Company Location: San Francisco, California Client: LaGarde Law Firm, P.C. Title of Entry: “LaGarde Law Firm” Category: 104. Professional […]

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2014 Hermes Creative Awards Entry Spotlight: Mississippi Interactive

While the winners for the 2014 Hermes Creative Awards won’t be announced for a while, we’re showcasing select entries that stand out. Keep checking back to see if your work will be highlighted. Company: Mississippi Interactive, LLC Title of Entry: “MS Ready Mobile App” Location: Jackson, Mississippi Category: 110c. Mobile App  In the fall of 2013 Mississippi Interactive, […]

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2014 Hermes Creative Awards Entry Spotlight: Tough Mudder

While the winners for the 2014 Hermes Creative Awards won’t be announced for a while, we’re showcasing select entries that stand out. Keep checking back to see if your work will be highlighted. Company: Tough Mudder Location: Brooklyn, New York Title of Entry: “TODAY Anchors Take on Tough Mudder” Category: 89. Television Placement Television placement takes many forms […]

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