|Winner: Column Five Media
Title of Entry: “Infographics: The Power of Visual Storytelling”
Location: Newport Beach, CA
Category: 77. Book
Let’s face it. We have all had the task of communicating a topic or point that is either too vast or too difficult (boring?) to get our point across in just words. This world has us texting, tweeting, and face timing so fast we can barely hold our attention longer than 5 minutes.
What was I talking about? Oh, right. Visual Storytelling.
More and more PR + Communication + Marketing firms are using infographics to visually communicate their message. Larger graphics and bolder colors grab our attention. Column Five is a leader in this latest movement of infographic communication. Their graphic design is outstanding, keeping you engaged in whatever subject matter possible.
If nothing else, buy it for their awesome graphics. Well done.
Winner: West Virginia University Title of Entry: “Follow WVU” Location: Morgantown, WV Client: WVU Category: 246. Single Spot West Virginia University has produced one of the most visually creative commercials seen anywhere….local television or national network. The spot promotes the University’s diverse offerings from academia to sports. The producers combine arresting graphics with sensational cinematography […]
|Winner: New Jersey Sharing Network
Title of Entry: “Share NJ 5K Race To Save Lives Through Organ & Tissue Donation”
Location: New Providence, NJ
Client: NJ Sharing Network
Category: 151c. Special event
Winner: LPL Financial Title of Entry: “WomenInvest White Paper” Location: San Diego, CA Client: LPL Financial Category: 143. White Paper “White Papers” can include incredible research, but if you can’t decipher the statistics and understand the implications the information means little. LPL Financial is a company that financial institutions and advisers turn to for guidance. […]
|Winner: CRC Marketing Solutions
Title of Entry: “Be a Heart Hero”
Location: Eden Prairie, MN
Client: United Health Care
Category: 14c. Advertising Campaign
Winner: Martin Retail Group Location: Birmingham, AL Client: Fifth Third Bank Category: 271c. Radio Campaign It’s difficult enough to create an engaging, memorable radio campaign. But when your client’s name is “Fifth Third Bank”…well. Martin Retail Group, with offices in several cities, is one of the largest advertising agencies in the country. The auto industry accounts for […]
Winner: Deveney Communication Location: New Orleans, LA Client: Windsor Court Hotel Category: 7. Magazine Ad Advertisers rarely get more than one chance to grab readers flipping through a magazine. The ad needs not only to be eye-catching, but engaging. Deveney Communication in New Orleans is a boutique agency with large and small clients, national and […]
Winner: McLellan Multimedia Group Corp. Title of Entry: One in a Thousand Location: Toronto, ON, Canada Client: 1000 Islands Photo Art Category: iPad eBook App Every once in a while an entry comes across the judging table that totally enthralls us. We quickly forget where we are and what we are doing. We become spectators, […]
With the deadline now only a few days away, entries have all of a sudden started flooding in. If ever there was an industry that needs a deadline, it is marketing and communications. Perhaps, it is because we are creative types and we need a swift kick, or maybe it’s because everyone is overworked and […]