Category : MarCom Awards

Hawkeye - Blog Header2021 MarCom Awards Spotlight: Hawkeye

2021 MarCom Awards Spotlight: Hawkeye

We’ll continue to feature some of this year’s most noteworthy MarCom Awards entries throughout the competition.

MarCom Awards Organization: Hawkeye
Location: Dallas, TX
Title of Entry: “Go You Direct Mail”
Category: Print Media | Direct Mail | 21c. Direct Mail Campaign ($185)

The average U.S. household receives about 11 pieces of marketing mail each week. How many direct mail pieces actually are opened? How many go directly in the trash? There’s roughly a 50-50 chance either way. So what can be done to differentiate? Dallas-based Hawkeye is a marketing and public advertising agency. The company worked with Capital One to create a direct mailer that stands out in any mailbox…literally. The technique is called a “trailing edge” an innovative format designed to engage recipients. The design incorporates eye-catching artwork and crisp graphics.

The extended deadline for the 2021 MarCom Awards is October 21st. Enter now, before it’s too late.

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Mnemonic - Blog Header2021 MarCom Awards Spotlight: Mnemonic

2021 MarCom Awards Spotlight: Mnemonic

We’ll continue to feature some of this year’s most noteworthy MarCom Awards entries throughout the competition. Organization: Mnemonic Location: Wayne, PA Title of Entry: “SafeToNet Launch Campaign” Category: Strategic Communications | Marketing/Promotion Campaign | 148c. Integrated Marketing ($185) Mnemonic, formerly known as Comcast Spotlight, is a full-service agency based in New York. It harnesses the power of […]

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WMHARPER - Blog Header2021 MarCom Awards Spotlight: WMHARPER

2021 MarCom Awards Spotlight: WMHARPER

We’ll continue to feature some of this year’s most noteworthy MarCom Awards entries throughout the competition. Organization: WMHARPER Location: Raleigh, NC Title of Entry: “Duckingham Palace – What’s Your Net Worthwhile?” Category: Print Media | Advertising | 7. Magazine (Ad) WM Harper is a Raleigh, North Carolina agency specializing in branding. It provides brand transformation for those […]

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2021 MarCom Awards Spotlight: Four Winds Creative

We’ll continue to feature some of this year’s most noteworthy MarCom Awards entries throughout the competition. Organization: Four Winds Creative Location: Campbell, CA Title of Entry: “IT’s About Time” Category: Video/Audio | Digital Video Creation | 308. Animation One of the challenges of animation is taking an abstract concept and converting it into a visual message that […]

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BTP - Blog Header2021 MarCom Awards Spotlight: Beyond The Porch

2021 MarCom Awards Spotlight: Beyond The Porch

We’ll continue to feature some of this year’s most noteworthy MarCom Awards entries throughout the competition. Organization: Beyond The Porch Location: Los Angeles, CA Title of Entry: “Elizabeth Blau” Category: Video/Audio | Video/Film | 292. Documentary Food in the time of Covid. This could be a good title for movie, however some filmmakers turned the topic into […]

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Pepsicodi - Blog Header2021 MarCom Awards Spotlight: PepsiCo Design & Innovation

2021 MarCom Awards Spotlight: PepsiCo Design & Innovation

We’ll continue to feature some of this year’s most noteworthy MarCom Awards entries throughout the competition. Organization: PepsiCo Design & Innovation Location: New York City, NY Title of Entry: “Pepsi Music AMR Diab” Category: Print Media | Design (Print) | 112. Packaging Visualization sells products. No matter how how good the product, consumers are swayed by what […]

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OGK - Blog Header2021 MarCom Awards Spotlight: JSC “OGK-2″

2021 MarCom Awards Spotlight: JSC “OGK-2″

We’ll continue to feature some of this year’s most noteworthy MarCom Awards entries throughout the competition. Organization: JSC “OGK-2″ Location: St. Peterburg, RU Title of Entry: “Annual Report JSC “OGK-2″” Category: Digital Media | E-Communication | 259. E-Annual Report More corporations are embracing e-annual reports as a better method of reaching stockholders and investors. Some companies merely […]

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CFC - Blog Header2021 MarCom Awards Spotlight: Cape Fox Corporation

2021 MarCom Awards Spotlight: Cape Fox Corporation

We’ll continue to feature some of this year’s most noteworthy MarCom Awards entries throughout the competition. Organization: Cape Fox Corporation Location: Manassas, VA Title of Entry: “Faces of Ketchikan” Category: Digital Media | Website | 195. Tourism Most tourism websites offer the same fare of restaurants, sightseeing, cultural events, etc., presented in the same way…pretty pictures with […]

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URALKALI - Blog Header2021 MarCom Awards Spotlight: PUBLISHING HOUSE “BUSINESS EXPRESS”

2021 MarCom Awards Spotlight: PUBLISHING HOUSE “BUSINESS EXPRESS”

We’ll continue to feature some of this year’s most noteworthy MarCom Awards entries throughout the competition. Organization: URALKALI Location: Russia Title of Entry: “PUBLISHING HOUSE “BUSINESS EXPRESS”” Category: Print Media | Annual Report | 24. Corporation Anyone who has ever read an annual corporate report knows how dry and lifeless they can be…a series of serious statements […]

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UNP - Blog Header2021 MarCom Awards Spotlight: UN Peacekeeping

2021 MarCom Awards Spotlight: UN Peacekeeping

We’ll continue to feature some of this year’s most noteworthy MarCom Awards entries throughout the competition. Organization: UN Peacekeeping Location: New York, NY Title of Entry: “UN Peacekeeping – The road to a lasting peace: Leveraging the power of youth for peace and security” Category: Strategic Communications | Communications/Public Relations | 161c. Social Media Campaign ($185) How […]

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