Category : AMCP News

underdog header2019 Hermes Creative Awards Spotlight: Underdog Inc.

2019 Hermes Creative Awards Spotlight: Underdog Inc.

We’ll continue to feature some of this year’s most noteworthy Hermes Creative Awards entries throughout the competition. 

Hermes Creative Awards

Organization: Underdog Inc.
Location: Miami, FL
Title of Entry: “CIROC 3D”
Category: 190. Electronic Media / Social Media / Interactive Media | Video Creativity | Virtual, Augmented, Mixed Reality

All creatives are constantly searching for ways to take their content to the next level. Utilizing new AR, VR and other mixed reality technologies brings new opportunities to create more advanced, engaging and personalized content.

Underdog Inc., a Miami-based video production house, utilized 3D technology to create engaging video content for their client, Ciroc. Each video features a bartender mixing a cocktail featuring Ciroc Black Raspberry, then placing the finished product in front of the viewer.

Underdog’s use of 3D video elevates Ciroc’s content by creating a personalized experience. Each video ends with the bartender extending a cocktail to the viewer, as if the bartender mixed the drink to order. The result is memorable content that is sure to spark viewers to sample Ciroc cocktails on their next night out.

To view Underdog’s videos, visit here and here.

The 2019 Hermes Creative Awards deadline is April 18, 2019. Don’t miss a chance at recognition. Enter today.

 

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helium creative header2019 Hermes Creative Awards Spotlight: Helium Creative

2019 Hermes Creative Awards Spotlight: Helium Creative

We’ll continue to feature some of this year’s most noteworthy Hermes Creative Awards entries throughout the competition.  Organization: Helium Creative Location: Fort Lauderdale, FL Title of Entry: “ESDA Design Matters 2018′” Category: 18. Print Media | Publications | Magazine EDSA is a Fort Lauderdale-based planning, landscape architecture, and urban design firm founded in 1960 with a reputation […]

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visit philadelphia header2019 Hermes Creative Awards Spotlight: Visit Philadelphia

2019 Hermes Creative Awards Spotlight: Visit Philadelphia

We’ll continue to feature some of this year’s most noteworthy Hermes Creative Awards entries throughout the competition.  Organization: Visit Philadelphia Location: Philadelphia, PA Title of Entry: “Boosting Engagement Across the Nation with ‘Philly Heaven in a Box’” Category: 134c. Electronic Media / Social Media / Interactive Media | Social Media | Consumer Engagement Campaign (Multiple Platforms) What […]

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Georgia Ports Authority2019 Hermes Creative Awards Spotlight: Georgia Ports Authority

2019 Hermes Creative Awards Spotlight: Georgia Ports Authority

We’ll continue to feature some of this year’s most noteworthy Hermes Creative Awards entries throughout the competition.  Organization: Georgia Ports Authority Location: Savannah, GA Title of Entry: “The Path to Seven and a Half” Category: 123. Electronic Media/Social Media/Interactive Media | Web Element | Video for Web At 1,200 acres, the Port of Savannah’s Garden City Terminal is North America’s […]

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fidelity header2019 Hermes Creative Awards Spotlight: Fidelity Investments

2019 Hermes Creative Awards Spotlight: Fidelity Investments

We’ll continue to feature some of this year’s most noteworthy Hermes Creative Awards entries throughout the competition.  Organization: Fidelity Investments Location: Boston, MA Title of Entry: “What Is Financial Wellness?” Category: 62. Print Media | Writing | Brand Journalism Every financial situation is different, but financial wellness is a top priority for most everyone. While we’re all striving […]

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sam houston header2019 Hermes Creative Awards Spotlight: Sam Houston State University

2019 Hermes Creative Awards Spotlight: Sam Houston State University

We’ll continue to feature some of this year’s most noteworthy Hermes Creative Awards entries throughout the competition.  Organization: Sam Houston State University Location: Huntsville, TX Title of Entry: “College of Arts and Media Spot” Category: 174. Electronic Media / Social Media / Interactive Media | Video | Recruitment When you think of cute and charming, a drone […]

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storm brain header2019 Hermes Creative Awards Spotlight: Storm Brain

2019 Hermes Creative Awards Spotlight: Storm Brain

We’ll continue to feature some of this year’s most noteworthy Hermes Creative Awards entries throughout the competition.  Organization: Storm Brain Location: San Diego, CA Title of Entry: “CalPrivate Bank Website” Category: 95. Electronic Media / Social Media / Interactive Media | Website Overall | Business to Consumer We’re kicking off our 2019 competition with a spotlight highlighting excellent […]

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smithosnian header2019 AVA Digital Awards Spotlight: Smithsonian Institution

2019 AVA Digital Awards Spotlight: Smithsonian Institution

Organization: Smithsonian Institution Location: Washington, DC Title of Entry: “Smithsonian Superhero Campaign” Category:  2c. Digital Marketing | Marketing, Digital |  Digital Marketing Campaign The stereotypical superhero typically wears an elaborate costume, has superhuman physical abilities, and fights to protect humankind. But, what about everyday superheroes that fight for mankind by preserving culture? Smithsonian created a superhero-themed campaign to highlight […]

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BBDO Dublin2019 AVA Awards Spotlight: BBDO Dublin

2019 AVA Awards Spotlight: BBDO Dublin

Organization: BBDO Dublin Location: Dublin, Ireland Title of Entry: “RSA Consequences” Category:  203. Video Production | Creativity (Video Production) |  360° Drunk driving is a dangerous decision in any city, state, or country. Irleand’s Road Safety Authority (RSA) collaborated with BBDO Dublin, a creative agency, educate Irish citizens about dangers of drunk driving by using virtual reality (VR). BBDO created a […]

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grant thornton header2019 AVA Digital Awards Spotlight: Grant Thornton

2019 AVA Digital Awards Spotlight: Grant Thornton

Organization: Grant Thornton Location: Chicago, IL Title of Entry: “Grant Thornton annual report 2018” Category:  29. Web-Based Production | Web Element | Microsite The past decade has ushered a transformation from print to digital for many publications, including brochures, magazines, and newspapers. Annual reports have also forgone the typically pricey publication cost, including colorful covers, die cuts […]

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