While the winners for the 2015 Hermes Creative Awards won’t be announced for a while, we’re showcasing select entries that stand out. Keep checking back to see if your work will be highlighted. Haven’t entered yet? There’s still time!
|Company: Bluemango Communications Pte Ltd
Client: Public Utilities Board of Singapore
Title of Entry: “PUB NEWater Gallery – The Blue Map (2013)”
Category: 169. Motion Graphics Information
A public service announcement is about the last thing you would expect to be creative. But Bluemango Communications managed to take an ordinary subject and transform it a piece of art.
The client, the Public Utilities Board of Singapore, wanted to deliver a message about water. Bluemango created a motion graphics video that presents the illusion of a painting coming to life. With simple, memorable music and splashes of colors, the PSA draws in viewers with a a sentimental, light-hearted touch.