2015 MarCom Awards Spotlight: Alchemy

While the winners for the 2015 MarCom Awards won’t be announced for a while, we’re showcasing select entries that stand out. Keep checking back to see if your work will be highlighted.

MarCom Awards Organization: Alchemy
Location: Austin, Texas
Title of Entry: “Food Safety Standards”
Category: 308. Motion Graphic Video

With more powerful computers and increasingly sophisticated software packages, motion graphics have become a staple of communication videos. Digital animation often helps tell a when other video sources are not available or when the subject matter is abstract.

Alchemy‘s recent video on food safety is a high water mark for motion graphics. The company provides training, communications, and consulting services to high profile food industry clients. Alchemy’s services, such as food safety, workplace safety, and operations, reach more than two million workers in 15,000 locations each month. The video, “Introduction to Food Safety,” takes the viewers on a century long ride from farm to fork.