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2018 AVA Digital Awards Spotlight: S&P Global

We’re showcasing some of the most innovative and creative AVA Digital Awards entries. The AVA Digital Awards is one of the most highly regarded digital competitions in the world. Enter your best work for a chance at third-party recognition.

AVA Digital Awards Organization: S&P Global
Location: New York, NY
Title of Entry: “Building a Cupcake Business in Brooklyn”
Category: 79. Web-Based Production – Short-Form Web Video <3 Minutes – Corporate Image

Many organizations have chosen to invest their resources in causes outside of their offices to make an impact. One of these is S&P Global, who supports women entrepreneurs through sharing their knowledge, leveraging their own tools and supporting woman-owned small businesses.

As part of their dedication to recognizing women entrepreneurs, S&P Global ordered more than 3,200 cupcakes from a woman-owned small business, Brooklyn Cupcake, for their one-year rebranding anniversary. S&P Global shot a video that explains their mission to empower women entrepreneurs and tells Carmen Rodriguez’s, Brooklyn Cupcake Owner, story.

Rodriguez’ empowering story of starting her own business and S&P Global’s message about the importance of women entrepreneurs compliment each other to build a dynamic corporate image video.

The 2018 AVA Digital Awards first deadline is December 14. Enter now.