With rapidly changing technology, public relations and marketing firms have to constantly evolve to achieve effective results for their clients. Adapting is the only way a company can ensure future success.
Serving a variety of business from start-ups to Fortune 100 companies, Copernio, a full-service public relations firm, has found a way to continue to creatively and effectively tell their clients’ stories through traditional and digital media.
In the company’s 55-year history, its team has launched many critical technologies including carbon composites, the first commercial satellites, the DVD standard, the first consumer MP3 player and many more.
To find out how the company has remained an industry leader throughout the years, we picked the brain of Copernio president Susan van Barneveld, APR.