Category : AMCP News

We’re showcasing some of this year’s competitions stand-out entries. 

Organization: Saatchi & Saatchi Wellness Location: New York, NY Title of Entry: “It’s Shocking” Category: 114. Print Media Creativity | Poster

What did you have for dinner? What are other, less fortunate, people eating?

Saatchi and Saatchi Wellness, a health and wellness agency, seeks to emotionally connect clients’ messages to target audiences. To bring attention to the harsh reality of finding resources on the street, Saatchi & Saatchi Wellness partnered with St. George’s Common Table to create the “It’s Shocking,” campaign. The campaign focuses on educating people about the plight of the hungry in order to help spread the word about St. George’s offerings.

The campaign is comprised of a series of posters demonstrating the lack of food and resources the less fortunate face. The searing series of posters posted on bus kiosks delivers a stark, shocking message of the harsh realities of the hungry.

To view Saatchi & Saatchi Wellness’ full campaign, visit here.

The final deadline for the 2018 MarCom Awards is this Thursday, October 18. Enter now.

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We’re showcasing some of this year’s competitions stand-out entries.  Organization: Red Hat Location: Raleigh, NC Title of Entry: “Command Line Heroes, Season 1” Category: 314. Video/Audio | Audio/Radio | Podcast Podcasts are being utilized more every year to educate listeners and promote brands, and few organizations do podcasts better than Red Hat. Red Hat is an innovate IT company that provides […]

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We’re showcasing some of this year’s competitions stand-out entries.  Organization: Clarity PR Location: New York, NY Title of Entry: “The Best of the Worst: A 3-Part Look at 2017’s Biggest PR Disasters (and How they Could have Been Avoided)” Category: 280. Digital Media | Writing (Web) | Blog All organizations make mistakes, but most of these missteps […]

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We’re showcasing some of this year’s competitions stand-out entries.  Organization: Savannah/Hilton Head International Airport Location: Savannah, GA Title of Entry: “Savannah/Hilton Head International Pack Your Bags Campaign” Category: 148c. Strategic Communications | Marketing/Promotion Campaign | Integrated Marketing Traveling to a new destination means exciting new experiences. Savannah/Hilton Head International Airport took this idea and used it to […]

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We’re showcasing some of this year’s competitions stand-out entries.  Organization: LHWH Location: Myrtle Beach, SC Title of Entry: “LHWH Website” Category: 189. Digital Media | Website | Marketing, PR, Advertising Agency LHWH, an advertising and public relations agency, reigns from Myrtle Beach, SC but serves clients worldwide. Established 30 years ago, LHWH’s clientele includes healthcare systems, amusement parks, […]

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We’re showcasing some of this year’s competitions stand-out entries.  Organization: Aflac Location: Columbus, GA Title of Entry: “Aflac 2017 Open Enrollment Media Relations Campaign: Empowering Consumers to Make Smart Benefits Choices” Category: 174. Strategic Communications | Media Relations/Publicity |Media Coverage One of the biggest decisions American workers face is choosing employee benefits. The wrong choice of insurance […]

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We’re showcasing some of this year’s competitions stand-out entries.  Organization: Progress Lighting Location: Greenville, SC Title of Entry: “Experience Progress” Category: 60. Print Media | Publication | Consumer Lighting provides more than illumination. It sets the mood, tone, and style. Progress Lighting of Greenville, South Carolina provides everything from chandeliers to sconces to wall lanterns. The company’s annual publication, […]

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We’re showcasing some of this year’s competitions stand-out entries.  Organization: Microsoft Location: Redmond, WA Title of Entry: “The Brad Anderson Lunch Break Series” Category: 257. Digital Media | Web Video | Other – Multi-part Web Video Series The key to any successful interview is establishing a rapport with the interview guest. If guests are uncomfortable, the interview […]

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