If your company or your client gives back to the community or is involved in Corporate Social Responsibility, the Communitas Awards would like to recognize those efforts. For more information go to the Communitas website.
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MarCom Winner, Nationwide
Winner: Nationwide Title of Entry: “Nationwide Corporate Capabilities Brochure” Location: Columbus, OH – Ohio Client: Nationwide Category: 34. Capabilities Nationwide is an insurance company whose commercials we’ve all seen. The company also puts together a smart, sleek capabilities brochure. The brochure communicates with concise writing, well designed graphics, and interesting photography. The layout allows the […]
MarCom Winner, Purdue Research Foundation
Winner: Purdue Research Foundation Title of Entry: “Purdue Office of Technology Commercialization 2010 Annual Report” Location: West Lafayette, IN Client: Purdue Research Foundation Category: Publications / Annual Report 31. Other Annual Reports come in all sizes and varieties. Though they serve a very important function for corporations, universities, non-profits, and NGO’s, often they are not […]
MarCom Winner, Chandler Chico Agency
Winner: Chandler Chico Agency Title of Entry: “Ali and Christina’s Inspirational Song for the Cystic Fibrosis Community” Location: New York, NY Client: Novartis Category: 160c. Social Media Campaign There is any number of diseases in America vying for recognition and awareness. Cystic Fibrosis received a huge boost this past year through a social media campaign […]
Betty White Is Still Hot
Winner: The Lifeline Program Location: Tucker, GA Title of Entry: “I’m Still Hot” Category: Video/Marketing Product or Service Title of Entry: “I’m Still Hot” Category: Branding/Viral Music Video Title of Entry: Betty’s Corner Category: Social Media Site Here’s your marketing situation. You have a life insurance product called life settlements that is not well known […]
MarCom Winner, Northlich Agency
Winner: Northlich Title of Entry: “New Works” Location: Cincinnati, OH Client: Cincinnati Ballet Category: 274. Pro Bono Northlich Agency in Cincinnati prides itself as a storyteller and it often does just that with one picture. Cincinnati Ballet sought Northlich’s expertise in designing their 2012/2013 Season brochure. Passionate supporters of the organization, Northlich agreed to design […]
MarCom Winner, Column Five
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Winner: Column Five Media Title of Entry: “Infographics: The Power of Visual Storytelling” Location: Newport Beach, CA Website: http://www.columnfivemedia.com/book/ Category: 77. Book |
The Power of Visual Story Telling
Let’s face it. We have all had the task of communicating a topic or point that is either too vast or too difficult (boring?) to get our point across in just words. This world has us texting, tweeting, and face timing so fast we can barely hold our attention longer than 5 minutes.
What was I talking about? Oh, right. Visual Storytelling.
More and more PR + Communication + Marketing firms are using infographics to visually communicate their message. Larger graphics and bolder colors grab our attention. Column Five is a leader in this latest movement of infographic communication. Their graphic design is outstanding, keeping you engaged in whatever subject matter possible.
Column Five’s book gives you all the insight you need into the value of infographics and how to best implement visual storytelling into your daily marketing and communication strategies.
If nothing else, buy it for their awesome graphics. Well done.
MarCom Winner, West Virginia University
Winner: West Virginia University Title of Entry: “Follow WVU” Location: Morgantown, WV Client: WVU Category: 246. Single Spot West Virginia University has produced one of the most visually creative commercials seen anywhere….local television or national network. The spot promotes the University’s diverse offerings from academia to sports. The producers combine arresting graphics with sensational cinematography […]
MarCom Winner, New Jersey Sharing Network
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Winner: New Jersey Sharing Network Title of Entry: “Share NJ 5K Race To Save Lives Through Organ & Tissue Donation” Location: New Providence, NJ Client: NJ Sharing Network Category: 151c. Special event |
The New Jersey Sharing Network is a nonprofit organization responsible for the recovery of organs and tissues for the nearly 5,000 residents awaiting an organ transplant. The Network sponsors a 5k race every year to raise money and awareness. The race attracted 245 teams mostly made up of organ recipients, those awaiting organs, and families of donors.The six week media blitz earned placements in print, on-line, television, and radio. This year the race raised $607,000, a 35 percent increase over the previous year’s race. Those of us who are involved in putting on fund raising races, can appreciate the temendous amount of time and effort it takes to make a race that successful.
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