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2017 MarCom Awards Spotlight: adHOME Creative

While the winners of the 2017 MarCom Awards won’t be announced for a little bit, we’re showcasing select entries that stand out. There’s still time to enter your best marketing and communication work before the deadline. Do it now>>

MarCom Awards Organization: adHOME Creative
Location: London, ON
Title of Entry: “CO Safety – The Silent Killer”
Category: 181. Digital Media – Website – Educational Institution

Despite technological advances, carbon monoxide poisoning still kills people in their own homes every year. It’s called “the Silent Killer’ and the Technical Standards & Safety Authority in Ontario wants to do something about.

The TSSA approached adHOME Creative of London, Ontario to create a website to warn and educate the public. The agency graphically captures the threat in stark terms with a dark motif and messaging.

The website is both slick and intuitive with clever graphics and navigation, featuring an opening video shot in the style of a scene from a horror movie. To view their site for the full experience, visit thesilentkiller.ca.

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