Title of Entry: Golden Spoon site
Location: Irvine, CA
Client: Golden Spoon
Category: 21. Business to Consumer
A website is a business’s digital calling card and a place where information resides. If the design is flat or the layout cumbersome, it can drive visitors away instead of drawing them in. Many businesses, hospitals, and goverment agencies load down their website with so much information and so many tabs navigating your way through the maze becomes a chore in itself. INK advertising of Irvine, California has created a website for a client that is lean, clean, and inviting. Gold Spoon produces frozen yogurt. If their website is any indication, the yogurt must be delicious.